Business Bucket List

Launch your own company or venture

Start and run a profitable business, achieving financial independence and creating value in the market.

Create and establish a distinctive product brand with a unique identity, packaging, and market presence.

The Sackler family and OxyContin; Keefe's dynasty of the opioid crisis.

The leveraged buyout of RJR Nabisco in 1988; the deal book.

Isaacson's authorised biography from forty interviews; the reality distortion field.

Build, measure, learn; Ries on the minimum viable product.

Phil Knight on the first years of Nike, selling shoes from a car boot to a Japanese bank loan.

Theranos, Elizabeth Holmes and the blood test that never worked; Carreyrou's reporting.

Jim Collins on the eleven companies that made the leap and the hedgehog concept.

Michael Lewis at Salomon Brothers in the 1980s; the Wall Street memoir.

Peter Thiel on monopolies, secrets and why competition is for losers.

A brutal fast-food economy where the first player to hire a manager usually wins.